Videogames case study 2: Kim Kardashian Hollywood

 Language

1) What is the objective when playing the Kim Kardashian: Hollywood game?
to work your way up the celebrity scale from Z-List to A-List. 
2) What is an A-list celebrity? Why is it important in Kim Kardashian: Hollywood?
getting as many fans as possible, getting attention from the NPC  in the game 
3) How do you download the Kim Kardashian: Hollywood game?
You can download on phones and tablets also you can download on the app store for free
4) What is the narrative or storyline of Kim Kardashian: Hollywood? Where is it set?
To become a A-list and get attention as well.
5) What characters can you play as? What characters appear in the game?

NPC are in the game and interact with you and you can dress up what you want in your character to look like A-list celebrity

Audience

1) Who is the intended audience for the Kim Kardashian Hollywood game? Why do you think this?People who wants to have Kim Kardashion lifestyle 

2) What audience pleasures are provided by the game? Use Blumler & Katz's Uses and Gratifications theory.
Young teen might want to play her game to feel that type of lifestyle 
3) Why is the game so addictive for audiences?

Read this article from Forbes on why the Kim Kardashian game is so successful. If the website is blocked in school, you can access the text of the article here.

4) Why does James Liu think Kim Kardashian: Hollywood is so successful? Kim Kardashian is very know how she looks and type of lifestyle and her power she has in the media 

5) What does James Liu suggest is the reason players keep coming back to the game? If they are a fan of her or just want to feel like they are a celebrity like Kim Kardashian .

Industries

1) How much does Kim Kardashian: Hollywood cost?
Her game if free in the appa story but you can buy things in the game 
2) How does the game make money?
Around 14 million 
3) What subscriptions are available to Kim Kardashian: Hollywood?

4) How was Kim Kardashian: Hollywood marketed and promoted?

5) How does Kim Kardashian: Hollywood use media convergence to cross-promote the game and the Kardashian brand?

Lara Croft Go: notes

 Industries

1) What does PEGI stand for? Pan European information

2) What is PEGI's job?to inform consumers about the content and age suitability of games prior to purchase, to protect minors from unsuitable content.

3) Which company created Lara Croft Go? Square Enix 

4) What two popular videogame franchises were combined to create Lara Croft Go?Lara Croft Tomb Raider and the Hitman Go mobile game

5) What else is part of the Lara Croft/Tomb Raider franchise? Tomb Raider, Lara Croft: Tomb Raider – The Cradle of Life and Tomb Raider.

Audience

1) Why might an audience enjoy playing Lara Croft Go? For entertainment and adventure 

2) Where and when might an audience play a game like Lara Croft Go? Think about the device it is played on and the times of the day someone might want to play the game.
Audiences get enticed into the game as they solve puzzle-solving problems

3) How did Square Enix design Lara Croft to make it appealing to an audience?
They think people will play the game because they think men will play the game 

4) Which of Blumler and Katz's Uses and Gratifications theory might apply to Lara Croft Go?

 being diversion and personal relationships this is because by playing the game you are being "diverted" from reality, and personal relationships because of how people may feel towards Lara Croft.

5) Who is the target audience for Lara Croft Go? How does brand loyalty contribute to this target audience?

The target audience is people who plays the game and brand